Job Description

Destination Greater Victoria is a dynamic destination marketing organization looking to add to our talented team. With a membership of over 950 businesses, we offer a fast-paced, positive and results-oriented culture. We offer a unique opportunity to contribute to the tourism industry and work collaboratively with a variety of local businesses to drive year-round sustainable growth for Greater Victoria.

Summary of Content Marketing Specialist role:
Are you a creative storyteller with a passion for crafting content that captivates and inspires? Join our dynamic team as a Content Marketing Specialist! In this key role, you’ll create engaging written and visual content that drives visitors to Greater Victoria. You’ll connect with audiences across digital platforms, including our website, social media, and e-newsletter. As a publisher, analyser, and optimizer, you’ll continually refine your work for maximum impact. Collaboration is at the heart of what we do, and you’ll work closely with our team and partners to bring our members and Greater Victoria’s story to life.

This position is a hybrid role, with a requirement to work in-office at least three times per week, requiring the successful candidate to be located in the Greater Victoria region. It is a full-time 35/hrs a week role with a salary between $48,500-$55,000.

What you need to bring:
• At least two year’s work experience in an integrated marketing or content marketing role.
• A diploma in communications, marketing or another closely related field is required, while a degree is preferred.
• Proven experience with and ability to develop and deepen content channels including Facebook, Pinterest, Instagram, blog, and e-newsletters.
• Superb writing, content development and editing skills.
• Excellent analytical skills and advanced understanding of Google Analytics, Meta Business Suite analytics, etc.
• Positive, solutions-focused attitude and ability to work effectively as a part of a team.
• Pro-active, self-motivated and results-oriented.
• Outgoing collaborator

Application Information:
If Destination Greater Victoria sounds like a team you want to be part of, we want to hear from you! Please apply with your cover letter, resume, and a writing sample.

For a full outline of the role, please see the complete job description. Applications will be accepted for this opportunity until the position has been filled.

DGV is committed to creating a diverse, multicultural environment and we welcome team members of all backgrounds and cultures including Inuit, Metis, Indigenous, status, non-status, and non-Indigenous. Employment preference will be given to persons of Indigenous ancestry (please self-identify) as per Section 41 of the BC Human Rights Code and in recognition that local indigenous knowledge is an asset. DGV’s selection of employees is based on the criteria identified in the job description so that the best-qualified applicants are chosen.

Responsibilities & Qualifications

What you need to bring:
• At least two year’s work experience in an integrated marketing or content marketing role.
• A diploma in communications, marketing or another closely related field is required, while a degree is preferred.
• Proven experience with and ability to develop and deepen content channels including Facebook, Pinterest, Instagram, blog, and e-newsletters.
• Superb writing, content development and editing skills.
• Excellent analytical skills and advanced understanding of Google Analytics, Meta Business Suite analytics, etc.
• Positive, solutions-focused attitude and ability to work effectively as a part of a team.
• Pro-active, self-motivated and results-oriented.
• Outgoing collaborator

Salary/Wage

$48,500-$55,000 annually

Job Application Process

Please apply with a cover letter, resume, and writing sample.

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